The long neck of the law (of supply and demand)
Ah, the drive to consume. Is anyone immune? I'm certainly not, as this anecdote shows.
Last week, after going to mom-and-baby yoga class, a friend and I, infants in tow, stopped in at Natural Resources, our local pregnancy-and-baby-stuff shop, so I could pick up a pacifier. As we stood at the register, my friend inquired about a toy called Sophie the Giraffe. "We don't have any in stock right now, but we're expecting some soon," the employee told her. "Do you want to put yourself on the waiting list? They tend to fly off the shelves once they come in." Soon a binder appeared on the counter, and my friend was adding her name to the list.
"What's Sophie the Giraffe?" I asked her.
"Oh, they're just these cute toys that are popular," she replied as the cashier put the binder away. "They're supposed to be all-natural and safe for babies."
"Excuse me, can I see that binder?" I heard myself say. "I think I'll put my name in too."![]()
That night as I told Mr. Wallet Mouth about my succumbing to consumer whim, I was forced to admit that I had no idea why Sophie the Giraffe was all the rage, nor did I even have the slightest idea what she looked like. I just figured that any toy with a waiting list at Natural Resources must be worth something. Besides, our cub needed a new enrichment item.
"We call it baby crack. Infants just love it, for some reason," the cashier told me yesterday when I asked what the deal was with Sophie. The order had come in, and the giraffe was now in my hot little hand. While Sophie is cute and soft and made in Europe of safe materials (and endowed with a squeaky noisemaker inside), I wouldn't necessarily have pegged her as the be-all-end-all for babes. But what do I know? The true judge will be Mini-Mouth, who was presented with her new treasure this morning.

I think Laika would like one of those too.
Posted by: Ben A | June 06, 2008 at 03:49 PM
We picked up a Sophie for my son on a family trip to Paris when he was 6 months old. Buying it was a whim, but it quickly turned into his favorite toy (and the only one that enabled us to sit through meals in those fancy French restaurants).
My second child was similarly obsessed with Sophie & we bought a second one just to make sure that we'd never be without. (This time in a US store for considerably more money)
You're salesperson was right... there's something about Sophie that makes it just wonderful for babies in the "everything goes in the mouth" stage.
Debbie
http://www.deliciousbaby.com
Posted by: Debbie | June 07, 2008 at 10:28 PM
Good to hear. So far my four-month-old seems to find Sophie just OK; no obsession (at least, not yet), but maybe that will come when she discovers it squeaks. Love your blog! We've been talking about getting away while the baby is still relatively portable, and your site looks like a great resource.
Posted by: Bronwyn | June 09, 2008 at 11:00 AM