A formula for confusion?

Speaking of sugar, today's New York Times features a story about a controversy surrounding Similac's organic infant formula. I found it interesting because it represents another angle on the question of what "organic" means, something I'm currently exploring in the area of personal-care products.

Consumers associate the word "organic" with "healthier," but that's arguably not the case here. That's because Similac's formula is sweetened with sucrose, as opposed to lactose, and pediatricians worry that it could increase the risk of childhood obesity. 

In Europe, the article points out, formulas sweetened with sucrose will be prohibited by the end of 2009, thanks to the recommendation of the EU's Scientific Committee on Food, "which found that sucrose provided no particular nutritional advantages, could, in rare cases, bring about a fatal metabolic disorder, and might lead to overfeeding."

Technically speaking, Similac's product is organic—the sugar cane was grown in accordance with the USDA's standards, after all—but does the choice of organic sucrose over organic lactose as an ingredient violate the spirit of "organic"? And if it does, would it be desirable or even possible for the "organic" designation to try to control such things?